Instacart hires its first chief communications officer, Dani Dudeck

Instacart, the grocery delivery platform valued at $4.2 billion, has today announced that it has hired its first chief communications officer in Dani Dudeck.

Dudeck has been in the communications world for the past 15 years, serving as VP of Global Communications at MySpace for four years and moving to Zynga as CCO in 2010. At Zynga, Dudeck oversaw corporate and consumer reputation of the brand before and after its IPO, helping the company through both tremendous periods of growth and a rapidly changing mobile gaming landscape.

Dudeck joins Instacart at an equally interesting time for the company. Though Instacart is showing no signs of slowing down — the company recently raised $200 million in funding — the industry as a whole is seeing growing interest from incumbents and behemoth tech companies alike.

Amazon last year acquired Whole Foods for nearly $14 billion, signaling the e-commerce giant’s intention to get into the grocery business. Plus, Target acquired Shipt for $550 million in December. Meanwhile, Walmart has partnered with DoorDash and Postmates for grocery delivery after a short-lived partnership with Uber and Lyft.

In other words, the industry is at a tipping point. Instacart not only needs to out-maneuver the increasingly competitive space, but continue to tell its story to both consumers and potential shoppers/employees alike.

Dudeck plans to hit the ground running after having been an Instacart customer since 2013.

Here’s what Dudeck had to say in a prepared statement:

We’ve been an Instacart family for years and as a mom it’s been a game changer for me. Our home is powered by Instacart because over the years, I saw how the products helped me better manage our household rhythm. Whether I’m doing a fast diaper delivery or fresh groceries for our weekly shopping, I love feeling like I can be in two places at once while getting to spend more time with my family. After getting to know the internal team, I was blown away by the strength of Instacart’s business and the unique culture they’ve created. By building on that success, we have a compelling opportunity to grow Instacart into a beloved, household name and turn Express into a must-have membership for families and busy people everywhere. I’m excited to join the management team and partner with them to accelerate their ambitious plans for future growth.


Source: Tech Crunch

Meet TechCrunch in Tunis, Cairo, Dubai and Beirut this month

TechCrunch just announced our first-ever Startup Battlefield MENA taking place in Beirut, Lebanon in October. We’re hitting the road to meet with regional early-stage startups, investors and entrepreneurs in July. Sign up below.

Startups and investors can meet the TechCrunch team and learn more about TechCrunch’s Startup Battlefield program. Founders will learn how to apply for Startup Battlefield with a solid application, and investors will learn how to refer early-stage companies in their portfolio.

We’ll be visiting Tunis, Cairo, Dubai and Beirut to meet with founders, investors, angels and established entrepreneurs across the Middle East and North Africa.

Startup Battlefield is TechCrunch’s renowned startup launch competition. The Startup Battlefield alumni community comprises almost 765 companies that have raised more than $8 billion USD and produced over 105 successful exits and IPOs.

Applications are now open, and founders can apply here until July 31. You can also refer founders here and speakers or judges here.

For questions, please email battlefield@techcrunch.com

Hold the dates in your calendar below, and sign up here to get updates as RSVP links go live.

2018 TechCrunch MENA Meet and Greets

Tunis, Tunisia

July 12th, Thursday
Host: Cogite
Time: 6:30pm to 8:30pm
RSVP

Cairo, Egypt

July 17th, Tuesday
Host: TBD
Time: TBD
RSVP COMING SOON

July 18th, Wednesday
Host: TBD
Time: TBD
RSVP COMING SOON

Dubai, UAE 

July 24th, Tuesday
Host: TBD
Time: TBD
RSVP COMING SOON

Beirut, Lebanon 

July 26th, Thursday
Host: TBD
Time: TBD

RSVP COMING SOON


Source: Tech Crunch

TrustToken opens its dollar-backed cryptocurrency to accredited investors

Pitching a dollar-pegged token that offers cryptocurrency speculators a way to move their investments across volatile exchanges, TrustToken (the first public investment from a16z crypto) is now looking for public investments from accredited investors on CoinList.

The company’s first token is TrueUSD, a stablecoin that is redeemable one-to-one for U.S. dollars. In its first four months of trading, the speculative investors that are looking for some sort of island of security have boosted the coin’s market price to more than $85 million.

There’s a $61 million hard cap on the token allocated over three tranches at $0.12, $0.14 and $0.16 per trust token.

Other investors in TrustToken’s initial $20 million pre-sale include BlockTower Capital, Danhua Capital, GGV Capital, Jump Capital and other undisclosed investors.

As it expands its investor base to include accredited investors, the TrueUSD currency is also expanding its reach, with an agreement between the company and HitBTC to list the stablecoin as a quote currency. The TrueUSD coin can be used as a stalking horse to secure investments in Ethereum, Bitcoin, Tether, Bitcoin Cash, Litecoin, Monero, 0x and NEO, according to a statement from the company.

Every TrueUSD token is redeemable one-for-one with U.S. dollars, which the company’s founders think should open the door for more institutional investment (or speculation depending on your point of view) into the market.

Using TrueUSD’s system, dollars are held in the escrow accounts of multiple trust companies rather than in a bank account. Those accounts are verified by an independent third party that issues monthly reports on the amount of dollars held in collateral.

A buyer of TrueUSD needs to pass a know your customer and AML check and then can send dollars to one of TrueUSD’s trust company partners. Once that transaction is verified, the TrueUSD smart contract issues tokens on a one-to-one ratio before sending the tokens to a buyer. The company uses Prime Trust, a Las Vegas-based company for its financial services.

Once tokens are delivered to a wallet, those tokens can be transferred or used as payment to buy other cryptocurrencies.

“The users of this space are really the traders,” says TrustToken co-founder and chief executive Danny An. “They want a native crypto asset that’s stable. They want to be able to hedge against volatility.”

An said the company does have a broader vision than just helping traders secure speculative assets so they can come up with even more arcane financial instruments. “For the entire crypto-economy to work, a lot of people believe that a stablecoin or multiple stablecoins need to be created,” An said.

TrustToken makes money whenever its coins are minted or burned, An says. “Whenever USD is involved we take a small cut,” which is 10 basis points per transaction, he said.

Ultimately, TrustToken (like other alt-coins) wants to tokenize all real-world assets. And one of the most attractive markets for An and his co-founders is real estate. “There is $200 trillion dollars of real estate that is offline,” said An. Tokenizing those assets would create more wealth in the world overall, he said. “Assets that are not liquid are not as valuable as assets that are liquid,” An said.

It’s a far cry from the work that An and his co-founders Rafael Cosman and Stephen Kade were doing at Kernel — a company that was developing technologies to create neural interfaces between humans and machines.

“The problem with Kernel or Google Brain [where the team also spent time] was that the timelines were very long,” An said. 


Source: Tech Crunch

Snapchat code reveals team-up with Amazon for ‘Camera Search’

Snapchat is building a visual product search feature, codenamed “Eagle,” that delivers users to Amazon’s listings. Buried inside the code of Snapchat’s Android app is an unreleased “Visual Search” feature where you “Press and hold to identify an object, song, barcode, and more! This works by sending data to Amazon, Shazam, and other partners.” Once an object or barcode has been scanned you can “See all results at Amazon.”

Visual product search could make Snapchat’s camera a more general purpose tool for seeing and navigating the world, rather than just a social media maker. It could differentiate Snapchat from Instagram, whose clone of Snapchat Stories now has more than twice the users and a six times faster gro

wth rate than the original. And if Snapchat has worked out an affiliate referrals deal with Amazon, it could open a new revenue stream. That’s something Snap Inc. direly needs after posting a $385 million loss last quarter and missing revenue estimates by $14 million.

TechCrunch was tipped off to the hidden Snapchat code by app researcher Ishan Agarwal. His tips have previously led to TechCrunch scoops about Instagram’s video calling, soundtracks, Focus portrait mode and QR Nametags features that were all later officially launched. Amazon didn’t respond to a press inquiry before publishing time, and it’s unclear if its actively involved in the development of Snapchat visual search or just a destination for its results. Snap already sells its Spetacles v2 camera glasses on Amazon — the only place beyond its own site. Snap Inc. gave TechCrunch a “no comment,” about visual search but the company’s code tells the story.

Snapchat first dabbled in understanding the world around you with its Shazam integration back in 2016 that lets you tap and hold to identify a song playing nearby, check it out on Shazam, send it to a friend or follow the artist on Snapchat. Project Eagle builds on this audio search feature to offer visual search through a similar interface and set of partnerships. The ability to identify purchaseable objects or scan barcodes could turn Snapchat, which some view as a teen toy, into more of a utility.

What’s inside Snapchat’s Eagle eye

Snapchat’s code doesn’t explain exactly how the Project Eagle feature will work, but in the newest version of Snapchat it was renamed as “Camera Search.” If you remember, Snap used another animal name, “Cheetah”, as the secret word for its big redesign. The app’s code lists the ability to surface “sellers” and “reviews,” “Copy URL” of a product and “Share” or “Send Product” to friends — likely via Snap messages or Snapchat Stories. In characteristic cool kid teenspeak, an error message for “product not found” reads “Bummer, we didn’t catch that!”

Eagle’s visual search may be connected to Snapchat’s “context cards,” which debuted late last year and pull up business contact info, restaurant reservations, movie tickets, Ubers or Lyfts and more. Surfacing within Snapchat a context card of details about ownable objects might be the first step to getting users to buy them… and advertisers to pay Snap to promote them. It’s easy to imagine context cards being accessible for products tagged in Snap Ads as well as scanned through visual search. And Snap already has in-app shopping.

Snapchat’s Camera Search could become a direct competitor for Pinterest’s Lens, which identifies objects and brings up related content. Pinterest has evolved the product, embedding it inside the apps of retailers like Target. Beyond shopping, Camera Search could let Snapchat users find Stories that contain the same object they’re snapping.

Being able to recognize what you’re seeing makes Snapchat more fun, but it’s also a new way of navigating reality. In mid-2017 Snapchat launched World Lenses that map the surfaces of your surroundings so you can place 3D animated objects like its Dancing Hotdog mascot alongside real people in real places. Snapchat also released a machine vision-powered search feature last year that compiles Stories of user-submitted Snaps featuring your chosen keyword, like videos with “puppies” or “fireworks,” even if the captions don’t mention them.

Pinterest’s Lens visual search feature

Snapchat was so interested in visual search that this year, it reportedly held early-stage acquisition talks with machine vision startup Blippar. The talks fell through with the U.K. augmented reality company that has raised at least $99 million for its own visual search feature, but which recently began to implode due to low usage and financing trouble. Snap Inc. might have been hoping to jumpstart its Camera Search efforts.

Snap calls itself a camera company, after all. But with the weak sales of its mediocre v1 Spectacles, the well-reviewed v2 failing to break into the cultural zeitgeist and no other hardware products on the market, Snap may need to redefine what exactly that tag line means. Visual search could frame Snapchat as more of a sensor than just a camera. With its popular use for rapid-fire selfie messaging, it’s already the lens through which some teens see the world. Soon, Snap could be ready to train its eagle eye on purchases, not just faces.

In related Snapchat news:


Source: Tech Crunch

The electric aircraft is taking off

In 2008, the electric motor vehicle experienced a rebirth triggered by a rise in oil prices. Now in 2018, it is the time for another rebirth — in electrical aviation. Over the decades, advances have been made across the aviation field and on all fronts. In 1986, Burt Rutan made the first non-stop, unrefueled flight around the world.

Now, 30 years later another trip around the world was completed, marking the first electrical powered circumnavigation. The lofty journey started in Abu Dhabi and 16 months later landed back where its journey began. This plane, unlike others that have made the journey before, emitted no emissions and burned no fuel. Instead, it used solar panels, an electric motor and 4 massive 41 kWh lithium-ion batteries.

Called Solar Impulse 2, it changed the world of aviation when it completed its flight in 2016. Since then, the vision of an electrically powered commercial airplane has gone from a dream to a possibility.

A future that includes electric flight is a positive one, slashing the fuel use of current aviation, reducing emissions, and a creating a cleaner environment.

According to the European Commission, airplane emissions currently account for about 3% of total EU Greenhouse gas emissions, and about 4% of world greenhouse gas emissions. It’s a pretty significant percentage that’s growing at a fast rate. By comparison, the emissions per person on a flight from London to New York, is roughly equivalent to a person in the EU heating their home for a whole year.

With electric aviation, these rising emissions could be reduced. It will make the ambitious EU goal of cutting greenhouse emissions to 40% below their 1990 levels by 2030, and to 80% of 1990 emissions by 2050 more feasible.

From the passenger’s perspective, electric aircraft are a massive win. The new planes would result in a cheaper ticket, decreased noise, and a higher rate of climb. With an electric engine, planes are able to maintain performance at higher altitudes where the air resistance is less, unlike combustion engines that operate less efficiently at these altitudes. The aircraft engine would therefore have to be less powerful to generate equivalent speed.

Photo courtesy Getty Images

Challenges

For all the hype and innovation surrounding the ideal of electric flight, there is still a long way to go before our commercial flights are powered by electric engines. The Burt-Rutan designed Long-EZ is an instance of electric flight in recent time. In 2012, as one of the fastest electric aircraft flown, the plane traveled at 202.6 mph, and carried a single passenger. Contrast that to a Boeing 787, which flies at 585 mph, and carries more than 242 passengers. There is still a long way to go, and at the current pace of battery and electrical engine technology it won’t be until 2030 that even hybrid electric technology is used in commercial aviation.

Currently there is a project underway known as the NASA Electric Aircraft Testbed. This project is looking at the current technology obstacles of electric flight. With this test bed, increased efficiency and reduced weight are the goals. The test bed can be adapted to power larger and larger engines as technology is improved.

Another challenge that exists is creating a practical cooling system that can be used. Thermal management for these systems will require a system that can reject anywhere from 50 to 800 kW of heat in flight. A cooling system is required for the integrated power module used for high power electronics. Materials will need to be developed for improved thermal performance, and a lightweight system developed for the power electronics cooling. Superconductivity and supercooled electronics will be required to reduce the electrical resistance of the aircraft.

The Batteries

The most significant limiting factor at this point is not the weight of the engines, or the design of the aircraft, but it is rather the batteries. Batteries at this point cannot provide the power-to-weight ratio needed for electric aviation to be feasible. Currently, jet fuel yields about 43 times more energy than an equivalent mass of battery. The electric aviation industry is making a big bet that energy storage technology will improve significantly in the future. It is possible with battery energy density rising by 5 to 8 percent per year. For batteries to be at a point where it is economically feasible to work in small-scale aviation they will need to achieve about five times their current density. The good thing, is that airplanes are becoming better designed, and will require less and less power as time progresses.

Once all this is figured out and solved another problem exists. How does one swap the batteries out quickly and efficiently enough to allow the planes a quick turnaround time from landing to then picking up new passengers and taking off? The best solution is battery swapping, but even this solution has its difficulties. Batteries have a higher maintenance costs than gas turbines do, and on top of that require replacement after only 1,500 charge cycles. In addition, electricity consumption is highest in the day when these batteries are needed to be charged.

Current Competition

Zunum Aero is a company backed by Boeing and JetBlue that has been working since 2013 on a family of 10 to 50 seat hybrid electric regional aircraft. They started development in October 2017 for a 12 seat aircraft, aiming to fly in 2020. The design includes a series of hybrid ducted fans that are powered by batteries alone for short trips and a range-extending generator providing 1 MW to 4-5 MW. A gas turbine would be used to drive two 550kW generators in order to extend the range of the plane to 700 nautical miles. In February 2018 it was announced that Zunum is building its first prototype.

Photo courtesy of Zunum

Airbus E-Fan X is being developed with Rolls-Royce and Siemens as a hybrid-electric airline demonstrator. Development of this aircraft is building on work completed with the Airbus E-fan, a prototype two-seater electric aircraft that was under development by Airbus. It uses on-board lithium-ion batteries to power two electric motors. First flown in 2014, the E-Fan has an endurance of 60 minutes. The E-Fan X does includes a motor and generator that are not cryogenically cooled and not superconducting leading to more than a 15% loss in efficiency. What they hope to do on the way to an all-electric plane is create a hybrid electric model capable of flying in 2020, while further developing the technology.

Photo courtesy of Airbus

Eviation Alice is an Israeli electric aircraft that is under development by Eviation Aircraft. This plane features three propellers, two on the wingtips and one in the rear of the plane body. The plane features an electric propulsion system and is developed from 95% composite materials.  The company was started in 2015 and is currently underway to manufacture the first prototype of its all electric business and commuter aircraft.

Photo courtesy of Eviation

Wright Electric is a startup aiming to create a commercial airliner that runs on batteries and for distances of under 300 miles. The company was founded in 2016, and has received venture capital from groups such as Silicon Valley accelerator Y combinatory. In September 2017, UK budget carrier EasyJet announced it was developing an electric 180 seater aircraft to be developed by 2027 with Wright Electric. So far the company has built a two seat proof of concept, which contains 600 lbs of batteries.

Photo courtesy of Wright Electric

Ampaire is a recent startup currently undertaking the big task of developing a retrofitted electric aircraft with the aim to be FAA certified by the end of 2020. The aircraft will be able to carry 7-9 passengers, and have a range of up to 100 miles. The company is hoping to develop a battery swapping system, and is hoping to test fly next year.

Joby Aviation has spent the last decade developing their own electric motors and their current VTOL design from the ground up. The company recently secured $100 million in series B financing to prepare for production and certification. According to reports, the new vehicle is being developed to fly as many as five people as far as 150 miles on a single electric charge. This is quite significant for an electric aircraft, and could be used within the commercial aviation area for very short haul flights.

Photo of Joby/NASA collaboration on X57 courtesy of NASA

As streets fill with electric cars in the coming years, let us not forget that there is still a long way to go until our skies are on the same path as our roads. As we follow the long path to successful electric aircraft, we will be reminded of the perilous journey that was followed to achieve successful electric vehicles. Once past the barriers of batteries, engines, and design, these planes will soon be taking off.


Source: Tech Crunch

An immodest proposal: it’s time for scooter superhighways

“If a problem cannot be solved,” Donald Rumsfeld once wrote, “enlarge it.” I’m not about to praise him for his accomplishments, but he had a pretty good eye for diagnoses. Which takes us to the problem of urban transit. I complained recently that I didn’t care about scooter startups, because I couldn’t imagine cities ever changing in a way which made scooters really work. But lo, the scales have fallen from my eyes.

What may seem to be the problem: scooters are useful and fun for many, but discarded scooters are an unsightly mess. What’s actually the problem: cities are ruled by the iron fist of King Car. Even with maximum scooter distribution and zero regulation, the real estate occupied by scooters (and bicycles) will only ever be a vanishingly tiny fraction of a vanishingly tiny fraction of that occupied by roads and parking spaces.

The solution, obviously, is to allocate some of the latter to the former. No, not bike lanes. I mean, they have their place, but they’re cramped, they’re difficult to pass in, and their space is still only ever an adjunct to that allotted to the all-devouring demands of King Car. If you want a fourth form of transport (after cars, public transit, and good old walking) to really succeed, don’t put in more bike lanes. Do something much simpler. Ban cars from roads.

Hang on now. Don’t get apoplectic on me. I don’t mean all roads, by any means. I’m anything but anti-car. I own a car, drive frequently, and Lyft more than I should. But in the same way downtown plazas and streets are being converted into pedestrian-only zones — consider Times Square and Herald Square in NYC, (soon) Ste.-Catherine Street in Montreal, etc. — high-density cities should begin to convert some entire multi-lane roads to thoroughfares for two-wheeled electric/manual vehicles only.

If optimized correctly, the number of cars you’d get off the road because of reduced demand for Uber and Lyft should vastly outweigh the traffic displacement and reduced number of parking spaces. Cars will still be able to cross, of course, at lights synchronized for the reduced pace of two-wheelers. Bike lanes, instead of being haphazardly strewn about in a random and often disconnected series of routes, will become feeders for these scooter/bicycle superhighways. And of course streets not shared with cars will be vastly safer.

Add a congestion charge, such that people are incentivized to park their scooters/bikes either along these arteries or in designated storage zones scattered along bike lanes, and the pull of economic gravity will pull them away from cluttered sidewalks and towards well-understood, well-contained spaces. Businesses might complain — until they realize they have vastly more traffic than before.

Think big. Think Park and Amsterdam Avenues in Manhattan; Turk and Sutter/Kearny in San Francisco; Church / Davenport / DuPont in Toronto. But realize at the same time that you’re thinking small; just a couple of roads apiece, in cities which have been dominated by cars and trucks for so long that alternatives seem impossible, unthinkable, laughable. But thinking that way is a form of learned helplessness. Change for the better is entirely possible on physical, financial, technical, and/engineering levels. All that cities lack is imagination and public will.


Source: Tech Crunch

Satellite startups turn to reinventing broadband, mapping and other industries

Smartphones have disrupted transportation, payments and communication. But the underlying technology has tangentially changed a completely different sector: satellites.

The advances made in miniaturizing technologies that put a computer in your pocket — cameras, batteries, processors, radio antennas — have also made it easier and cheaper for entrepreneurs to launch matter into space. And investors are taking notice.

The chart below shows worldwide venture and PE investment in satellite technology companies.

Venture investment into satellite companies has been on a rocket-like trajectory since 2012, following a long fallow period. Although it isn’t pictured here, the last “major” satellite boom peaked in 2006, when there were five venture deals closed with satellite companies worldwide, according to our data set.

Let’s take a look at some of the major players in the satellite sector. Below you can find a chart showing the most-funded private companies currently operating in the industry. We ranked them by total funding, which includes private equity rounds raised after traditional VC rounds (like seed, Series A, etc.).

In general, these satellite companies are clustered around three different themes: broadband internet delivery, hardware development and satellite-enabled services.

On the broadband front, we find a significant concentration of capital. It’s not just because internet connectivity is such a big market (it is), but it also takes a lot of capital to develop and deploy the satellites needed to build a viable service network. That’s part of the reason why SoftBank invested $1 billion in a $1.2 billion private equity round raised by OneWeb back in 2016.

In the world of hardware and sensors, there’s a race toward miniaturization and efficiency both for spacefaring satellites and their terrestrial endpoints. Kymeta, for example, has developed antenna technology that uses a holograph-like approach to acquire, steer and lock a beam to a satellite. This helps objects which move quickly or make sharp turns maintain communication with a satellite.

As with much of the tech industry though, it looks like a lot of money will be made from the services satellite hardware can facilitate. Planet develops and deploys its own array of camera-equipped microsatellites, which regularly capture images of earth. It then sells generalized map and site-specific data feeds to governments, the financial sector, emergency readiness agencies, agriculture companies and others. Planet has some competitors, like Descartes LabsOrbital InsightAstro DigitalOmniEarth and others, competing in the earth-imaging market. But because rich geospatial and imaging data is a relatively new market, there is likely plenty of demand to go around.

In reality, modern satellite applications are more than the story of cheap electronics. Satellites (and the applications enabled by them) sit at the intersection of a number of cutting-edge technologies.

Without machine-taught computer vision systems, it would be impossible to sort and classify the firehose of visual data some satellite networks produce. If there wasn’t such a boom in mobile communications and high-bandwidth applications like live-streaming video, there wouldn’t be as much demand for new satellite technology. Without better and smaller sensors, a constellation of eyes in the sky would be limited to the visible light spectrum. If it weren’t for decades of public investment in rocketry and robotics, these little boxes of circuits and antennas would never leave Earth.

But VCs and entrepreneurs don’t look to the past; instead, they want to know what satellites will do for the future and, eventually, returns.

Methodology

Based on a slightly cleaned-up set of companies in Crunchbase’s satellite communications category and others, which use related keywords like “cubesat” and “nanosatellite,” we charted worldwide venture capital investment in satellite companies between 2012 and 2017. We included angel, seed, convertible note and equity crowdfunding rounds, plus the standard-variety Series A, Series B and Series C financings, as well.


Source: Tech Crunch

Serverless computing could unleash a new startup ecosystem

While serverless computing isn’t new, it has reached an interesting place in its development. As developers begin to see the value of serverless architecture, a whole new startup ecosystem could begin to develop around it.

Serverless isn’t exactly serverless at all, but it does enable a developer to set event triggers and leave the infrastructure requirements completely to the cloud provider. The vendor delivers exactly the right amount of compute, storage and memory and the developer doesn’t even have to think about it (or code for it).

That sounds ideal on its face, but as with every new technology, for each solution there is a set of new problems and those issues tend to represent openings for enterprising entrepreneurs. That could mean big opportunities in the coming years for companies building security, tooling, libraries, APIs, monitoring and a whole host of tools serverless will likely require as it evolves.

Building layers of abstraction

In the beginning we had physical servers, but there was lots of wasted capacity. That led to the development of virtual machines, which enabled IT to take a single physical server and divide it into multiple virtual ones. While that was a huge breakthrough for its time, helped launch successful companies like VMware and paved the way for cloud computing, it was the only beginning.

Then came containers, which really began to take off with the development of Docker and Kubernetes, two open source platforms. Containers enable the developer to break down a large monolithic program into discrete pieces, which helps it run more efficiently. More recently, we’ve seen the rise of serverless or event-driven computing. In this case, the whole idea of infrastructure itself is being abstracted away.

Photo: shutterjack/Getty Images

While it’s not truly serverless, since you need underlying compute, storage and memory to run a program, it is removing the need for developers to worry about servers. Today, so much coding goes into connecting the program’s components to run on whatever hardware (virtual or otherwise) you have designated. With serverless, the cloud vendor handles all of that for the developer.

All of the major vendors have launched serverless products with AWS Lambda, Google Cloud Functions and Microsoft Azure Functions all offering a similar approach. But it has the potential to be more than just another way to code. It could eventually shift the way we think about programming and its relation to the underlying infrastructure altogether.

It’s important to understand that we aren’t quite there yet, and a lot of work still needs to happen for serverless to really take hold, but it has enormous potential to be a startup feeder system in coming years and it’s certainly caught the attention of investors looking for the next big thing.

Removing another barrier to entry

Tim Wagner, general manager for AWS Lambda, says the primary advantage of serverless computing is that it allows developers to strip away all of the challenges associated with managing servers. “So there is no provisioning, deploying patching or monitoring — all those details at the the server and operating system level go away,” he explained.

He says this allows developers to reduce the entire coding process to the function level. The programmer defines the event or function and the cloud provider figures out the exact amount of underlying infrastructure required to run it. Mind you, this can be as little as a single line of code.

Blocks of servers in cloud data center.

Colin Anderson/Getty Images

Sarah Guo, a partner at Greylock Partners, who invests in early stage companies sees serverless computing as offering a way for developers to concentrate on just the code by leaving the infrastructure management to the provider. “If you look at one of the amazing things cloud computing platforms have done, it has just taken a lot of the expertise and cost that you need to build a scalable service and shifted it to [the cloud provider],” she said. Serverless takes that concept and shifts it even further by allowing developers to concentrate solely on the user’s needs without having to worry about what it takes to actually run the program.

Survey says…

Cloud computing company Digital Ocean recently surveyed over 4800 IT pros, of which 55 percent identified themselves as developers. When asked about serverless, nearly half of respondents reported they didn’t fully understand the serverless concept. On the other hand, they certainly recognized the importance of learning more about it with 81 percent reporting that they plan to do further research this year.

When asked if they had deployed a serverless application in the last year, not surprisingly about two-thirds reported they hadn’t. This was consistent across regions with India reporting a slightly higher rate of serverless adoption.

Graph: Digital Ocean

Of those using serverless, Digital Ocean found that AWS was by far the most popular service with 58 percent of respondents reporting Lambda was their chosen tool, followed by Google Cloud Functions with 23 percent and Microsoft Azure Functions further back at 10 percent.

Interestingly enough, one of the reasons that respondents reported a reluctance to begin adopting serverless was a lack of tooling. “One of the biggest challenges developers report when it comes to serverless is monitoring and debugging,” the report stated. That lack of visibility, however could also represent an opening for startups.

Creating ecosystems

The thing about abstraction is that it simplifies operations on one level, but it also creates a new set of requirements, some expected and some that might surprise as a new way of programming scales. This lack of tooling could potentially hinder the development, but more often than not when necessity calls, it can stimulate the development of a new set of instrumentation.

This is certainly something that Guo recognizes as an investor. “I think there is a lot of promise as we improve a bunch of things around making it easier for developers to access serverless, while expanding the use cases, and concentrating on issues like visibility and security, which are all [issues] when you give more and more control of [the infrastructure] to someone else,” she said.

Photo: shylendrahoode/Getty Images

Ping Li, general partner at Accel also sees an opportunity here for investors. “I think the reality is that anytime there’s a kind of shift from a developer application perspective, there’s an opportunity to create a new set of tools or products that help you enable those platforms,” he said.

Li says the promise is there, but it won’t happen right away because there needs to be a critical mass of developers using serverless methodologies first. “I would say that we are definitely interested in serverless in that we believe it’s going to be a big part of how applications will be built in the future, but it’s still in its early stages,” Ping said.

S. Somasgear, managing director at Madrona Ventures says that even as serverless removes complexity, it creates a new set of issues, which in turn creates openings for startups. “It is complicated because we are trying to create this abstraction layer over the underlying infrastructure and telling the developers that you don’t need to worry about it. But that means, there are a lot of tools that have to exist in place — whether it is development tools, deployment tools, debugging tools or monitoring tools — that enable the developer to know certain things are happening when you’re operating in a serverless environment.

Beyond tooling

Having that visibility in a serverless world is a real challenge, but it is not the only opening here. There are also opportunities for trigger or function libraries or companies akin to Twilio or Stripe, which offer easy API access to a set of functionality without having a particular expertise like communications or payment gateways There could be similar analogous needs in the serverless world.

Companies are beginning to take advantage of serverless computing to find new ways of solving problems. Over time, we should begin to see more developer momentum toward this approach and more tools develop.

While it is early days, as Guo says, it’s not as though developers love running infrastructure. It’s just been a necessity. “I think will be very interesting. I just think we’re still very early in the ecosystem,” she said. Yet certainly the potential is there if the pieces fall into place and programmer momentum builds around this way of developing applications for it to really take off and for a startup ecosystem to follow.


Source: Tech Crunch

Elon Musk says SpaceX is working on a kid-size submarine to extract those boys in Thailand

Over the last couple of days, serial entrepreneur Elon Musk has been tweeting about how to potentially help the 12 young soccer players and their coach who began exploring a cave in Thailand on June 23rd, quickly becoming trapped there by rising floodwaters.

Now, suggests Musk, working with cave experts in Thailand, he and engineers from his rocket company, SpaceX, have decided on the “primary path” to attempt to freeing the group: a “tiny, kid-size submarine” that uses the “liquid oxygen transfer tube” of SpaceX’s Falcon rocket as the hull.

It’s “[l]ight enough to be carried by two divers, small enough to get through narrow gaps. Extremely robust,” Musk tweeted a couple of hours ago, adding that construction on the vehicle will be “complete in about 8 hours” after which it will be sent on a 17-hour flight to Thailand. (SpaceX is based in Hawthorne, California, outside of L.A.)

Whether the creation is made and shipped out remains to be seen, but Musk suggested on Twitter that it would be “[f]itted for a kid or small adult to minimize open air” with “[s]egmented compartments to place rocks or dive weights” and “adjust buoyancy.”

Musk had tweeted last night that both SpaceX and his much newer, tunnel boring company, Boring Company, would be sending engineers to Thailand today to see how they could help.

If SpaceX is able to create an escape pod that works, Musk — who enjoys a kind of cult status in the business world for building superior products in challenging, capital-intensive industries — will only further burnish his reputation as a kind of Tony Stark figure. Indeed, his Twitter feed is currently filled with adoring comments relating to his interest in rescuing the soccer team.

It’s a daunting challenge. As reported in the New York Times, the cave complex has never been fully mapped and it features different waterways that don’t appear to be directly linked. Rescue attempts have already led to one fatality, that of former Thai Navy SEAL diver Saman Gunan, who brought tanks of air to the boys and their coach, then lost consciousness in one of its passageways on his swim out of the complex.

Update: The original version of this story included a short reference to a contest that Musk is not involved in. Thanks to a reader for flagging this for us.


Source: Tech Crunch

MoviePass offers ticket refund after Friday Night outage

After a rapid ascent, it’s been a rough couple of months for MoviePass. And while last night’s outage isn’t exactly the end of the world for the theater subscription service, Friday night is the least the opportune moment for your service to crap the proverbial bed. That goes double now that competitors like AMC and Sinemia is pushing back hard.

The company says it had the situation fully taken care of as of 9:30 ET last night. It also took to social media to let customers know that it would be issuing a refund for those paid out of pocket. Because watching Ant-Man and the Wasp on the second day just won’t cut it. Subscribers will need to send in their ticket stubs in order to get the refund.

Earlier today, the company asked users to “update your app before you leave for the theater today.” The latest version of the app brings stability updates, along with those dreaded peak pricing surcharges that rolled out this week. The update is required before users can view their next movie.

Last month, the service hit three million paying subscribers, after switching to its current model in August of last year. The plan was regarded as too good to be true by many users — and it has seemingly amounted to just that. The company has struggled to expand, while managing a negative cash flow that has left some wondering how long it has left.

MoviePass’s CEO recently highlighted the company’s strategy for “owning and developing our own studio content and using the power of our several million subscribers to bolster the success of the box office for our films.” Hopefully future ventures will turn out better than Gotti.


Source: Tech Crunch