YouTube is testing its own ‘Explore’ tab on iPhone

YouTube CEO Susan Wojcicki on Friday promised the company would do a better job with communicating to creators about its experiments and tests. Today, YouTube is making good on that commitment with an update about a new feature it’s testing out: an Explore tab, aimed at offering viewing a more diverse set of video recommendations.

The news was announced via the Creator Insider channel – the same channel Wojcicki highlighted in her recent update as the “unofficial” resource operated by YouTube employees. The channel today offers weekly updates, responses to creator feedback, and behind-the-scenes info on product launches.

According to the announcement, the new Explore feature is currently in testing with just 1 percent of iPhone YouTube app viewers, so there’s a good chance you won’t see the option in your own app.

However, if you do happen to be in the test group, then you’ll notice the bottom navigation bar of the app looks different. Instead of the tabs Home, Trending, Subscriptions, Inbox and Library you have today, you’ll instead see Home, Explore, Subscriptions, Activity and Library.

The idea behind Explore is to offer YouTube viewers a wider variety of what-to-watch suggestions than they receive today. Currently, personalized video recommendations are very much influenced by past viewing activity and other behavior, which can then create a sort of homogenous selection of recommended content.

“Explore is designed to help you be exposed to different kinds of topics, videos or channels that you might not otherwise encounter, but they’re still personalized,” said Tom Leung, Director of Product Management, in a YouTube video.

That is, the videos are still based on viewing activity.

For example, he explains, a viewer who was watching videos about telescopes might be recommended videos about high-end cameras.

“It’s just going to give you a little more variety,” says Leung.

The tab will also feature a “Trending” section at the top of the screen, which directs users to the same sort of content that the Trending tab in the current version of the YouTube app today features.

The hope, however, with the new Explore tab is to offer creators the ability to reach more viewers, even if their content doesn’t “trend.”

Whether or not that theory proves true, remains to be seen. YouTube will review the data from the experiment before making a decision to roll out the Explore tab to more users.

Early feedback from YouTube creators in the comments section of the video seems cautiously optimistic, with many expressing hopes that the new tab would provide exposure to smaller creators rather than just the well-known names.

Calling the tab “Explore” makes sense in light of the increased threat from Instagram, whose own Explore section features personalized video suggestions, and has launched a YouTube rival with IGTV. YouTube has responded by offering its stars big, five to six-figure checks to post their best stuff on YouTube, according to Business Insider. (YouTube downplayed the report, saying it has “always invested in creators’ success.)

But an experiment involving YouTube’s own Explore section makes it clear that the company is interested taking on Instagram head-on when it comes to offering a home for discovering new video content through algorithmic recommendations.

If successful, YouTube’s Explore tab would connect viewers to more creator channels they’ll like and subscribe to, as well as increase their time spent in app. That, in turn, could potentially decrease viewers’ time in apps like IGTV, Facebook, Instagram and elsewhere.

 


Source: Tech Crunch

Trump is going after California’s clean car mandate

The Trump Administration is planning a proposal that would seize control away from California regulators and prevent them from enforcing the state’s own emissions standards.

The planned proposal, revealed in a report by Bloomberg, aims to revise standards that are among the strictest in the country. The revision would also impact California’s mandate on electric vehicle sales in the state.

California is the only state allowed to regulate tailpipe emissions under the federal Clean Air Act thanks to a waiver it received in 2009 from the Environmental Protection Agency. Other states can follow the federal regulation or the stricter standards set by the California Air Resources Board, but they can’t set their own.

The EPA and the U.S. National Highway Traffic Safety Administration are reportedly backing the proposal, each agency providing its own remedy to strip California of its authority. The EPA is expected to propose revoking the Clean Air Act waiver given to California. NHTSA is planning to argue that a 1975 law that enacted the first federal fuel efficiency standards prohibits the state from regulating tailpipe emissions.

California is hardly going to roll over on this proposal. The state is in the midst of hitting aggressive goals as part of a plan approved last year to cut emissions in the state by 40 percent from 1990 levels by 2030.

The proposal—presuming it sees the light of day—will be the first shot in what is expected to be a long battle in the U.S. courts. While an attack on California’s clean car mandate will cause some uncertainty,  it’s unlikely to derail the influx of electric vehicles poised for release over the next several years by an increasingly long list of automakers that includes Ford, VW, and Porsche.


Source: Tech Crunch

Arlo adds a smart doorbell to its home security offerings

Netgear home security spinoff Arlo just added another key hardware piece to its growing portfolio of connected devices. The Arlo Audio Doorbell is a kind of Ring/Nest (to which it bears a pretty striking resemblance) competitor that sends calls to the home owner’s smartphone every time someone buzzes the door. Visitors can either talk to the user or leave a voicemail message.

The product, which runs on two of AA batteries (getting around a year of use, according to the company) or can be wired directly into the house’s electrical system.

Interestingly, unlike much of the competition, Arlo didn’t build camera functionality directly into the doorbell. That’s likely, in part, a cost cutting measure. It also gives users some flexibility. If that do want that funtionality, they can pair it with one of the company’s numerous cameras.

It can also be paired with the new Smart Chime accessory, offering a more traditional doorbell experience. You can install as many of those as you want around your gigantic, cavernous home. Both new products arrive in the fall. No price has been announced, but the product should sell pretty briskly, given how successful the rest of the company’s line has proven, thus far. 


Source: Tech Crunch

Musical.ly’s shutdown of Live.ly was contractually obligated

Musical.ly has begun redirecting users of its Live.ly app, which it decided to kill off last month, to a competing app called LiveMe. Existing Live.ly users are being pointed to LiveMe through an in-app message, it says. While it’s a fairly common industry practice for companies to direct users to similar apps or services when a product of theirs is being sunsetted, in this case, Musical.ly’s decision to close down Live.ly and send users to LiveMe was actually a contractually obligated part of Musical.ly’s nearly $1 billion acquisition by Chinese technology company Bytedance last year.

A clause in Bytedance’s agreement to acquire Musical.ly stated that, if the deal went through, Musical.ly would have to close Live.ly within six months, according to a source with knowledge of the deal.

The agreement also said that Live.ly would have to point users to LiveMe for at least 30 days following its closure, we learned, when verifying the information.

The issue at hand was a competing investment – right around the time of the Musical.ly acquisition, Bytedance had also put $50 million into the live-streaming app LiveMe. Apparently, it didn’t want to operate two rival properties.

Clearly, this request was not a deal-breaker for Musical.ly – in fact, it’s integrating Live.ly’s feature set into its own app. That means it will still be something of a competitor to LiveMe, though now no longer a direct one. Musical.ly’s main app, after all, is not known today for its live streaming, but rather for lip syncing videos that are recorded and edited using the app’s included visual effects and editing tools.

In addition, Live.ly had not been able to attract the viewership numbers that Musical.ly had. The company said, when confirming Live.ly’s closure last month, the majority of live stream views were taking place in Musical.ly itself, not in its spinoff.

That said, Live.ly had a fair number of users. Though nowhere near as big as Musical.ly’s 200+ million registered users or 60 million actives, its live stream app had 26 million installs, around 70 percent in the U.S., according to Sensor Tower’s data.

But LiveMe is bigger – it has more than 60 million users and has paid out over $30 million to its broadcasters through its direct virtual gifting program, the company claims.

LiveMe is also not the only app operated by the company. Other LiveMe portfolio apps include the social short video app Cheez, and mobile gaming and esports live streaming app Fluxr. To date, it has raised a total of $110 million.

Live.ly isn’t only redirecting users to LiveMe, however. In its own announcement about the news today, it shows a screenshot that’s pointing Live.ly users to Twitter’s Periscope, for instance. The message also notes that the Live.ly domain name is for sale, and provides an email for sales inquiries.

Musical.ly hasn’t yet responded to a request for comment.


Source: Tech Crunch

Peak Design goes back to Kickstarter to launch $299 travel backpack

Meet the Travel Backpack 45L. It’s Peak Design’s latest creation and the company just launched a Kickstarter campaign to bring it to life. This product marks the eighth Kickstarter campaign for Peak Design — all of which have been wildly successful.

Peak Design turned to Kickstarter in 2014 to launch the first generation of its Capture camera clip. Over 5,200 people pledged support to bring that product to life. Since then, Peak Design used Kickstarter to launch several camera straps and mounts and, most notably, the Everyday Backpack, Tote and Sling, which saw pledges from 26,000 people for over $6 million. Peak Design collected over $15 million in pledges through its seven previous Kickstarter campaigns and is now the most active crowdfunded company — miss you, Pebble.

Crowdfunding is deeply lodged into the Peak Design’s ethos, the company tells me. For one, Peak Design feels crowdfunding helps with the costs associated with bringing new products to market. The company offers pre-sale discounts through Kickstarter campaigns, which covers the costs of the product and lets the company use the extra to develop the next product. Second, Peak Design says it leverages the two-way communication Kickstarter provides to tweak product design, clean up messaging and ensure a high-level customer experience.

The $299 Travel Backpack 45L is the company’s largest bag to date and is designed with a traveler in mind. The bag is constructed from 400D weather nylon and the inside is coated to provide additional water resistance. The bag has compression and expansion straps to let it grow or shrink as needed. A bevy of lockable zippers and access points seem to be positioned in a smart way around the bag.

TechCrunch loves Peak Design’s Everyday Backpack. Several of us use it as our everyday bag. Both sizes can handle a 15-inch MacBook Pro and they have the right mix of storage and access. I trust this new bag was designed with a similar level of competency.

Along with the backpack, Peak Design also released a series of packing cubes, each designed to address a different travel need. These are sold separately from the Travel Backpack and start at $29.95. There are six different types: standard packing cubes, a toiletry bag, an electronic bag, a camera bag, a shoe pouch, and a rain cover that’s made out of 200D rip-stop nylon.

What’s Peak Design Founder and CEO Peter Dering’s favorite part of the new bag?

“The entire back panel,” he says. “Not only does it beautifully conceal all the straps, it’s also got a beautiful grab handle that, for some reason I don’t understand, just makes you feel like a badass when you use it. It kind of feels like when Neo grabs that bag of guns in the Matrix, only my bag is full of drones, mirrorless cameras, and underwear. We’re all in agreement that any character Keanu Reeves plays is an aspirational character, right?”

I guess he’s right.

The $299 Travel Backpack 45L and packing cubes are available for pre-order on Kickstarter now and the company expects them to be in major retailers by the holiday season.


Bag design with Peak Design


Source: Tech Crunch

Inside the rise and reign of supergiant venture capital rounds

There was a time not so long ago when nine-figure venture capital rounds weren’t a near-daily feature of tech business news.

But now funding rounds of $100 million or more cross the wires with stunning frequency.

The era of supergiant rounds is now the new normal. This is attributable, in part, to billions of dollars flowing into new venture capital funds — the largest of which are raised by the oldest, most entrenched firms — and competition from relative newcomers, like SoftBank.

Q2 2018 may have set new records for worldwide VC deal and dollar volume in this post-dot com cycle, but that belies an important fact: Investors are dumping the bulk of capital into a relatively small number of companies. The rise of supergiant rounds wound up in a “takeover” of the market.

The chart below shows the proportion of capital raised in rounds of $100 million or more, tracing the period between Q1 2017 and the end of Q2 2018.

Just a little over a year ago, in Q1 2017, nine and 10-figure venture capital deals accounted for a healthy 35 percent of global dollar volume. Five quarters later, in Q2 2018, $100 million-and-up deals accounted for a majority — some 61 percent — of equity funding into upstart technology companies.

It’s not just that these mega-rounds are eclipsing smaller counterparts as a percent of dollar volume totals. Supergiant rounds also appear to be driving most of the growth in reported dollar volume, as the chart below shows.

Between Q1 2017 and Q2 2018, reported dollar volume in sub-$100 million deals grew by around 42 percent. By that same token, dollar volume in nine and 10-figure venture deals ballooned by about 325 percent over that stretch of time.

Granted, this is all based on recorded data in Crunchbase. And like all private-market databases, Crunchbase is subject to some reporting delays. Those delays primarily affect seed and early-stage rounds, which tend to be smaller. Still though, unless billions of dollars in small rounds get added to recent quarters, these figures are likely to remain relatively stable.

Why the takeover?

The obvious question to ask here: Why are $100+ million rounds more prevalent these days, and what explains their slow-motion takeover of the global venture capital market?

As with most things, the answer is, “it’s complicated, and it depends.” The rise and reign of supergiant rounds is a phenomenon that emerges from a confluence of different factors:

  • The SoftBank effect. Much hay has been made about SoftBank’s ludicrously large $100 billion Vision Fund, a pool of capital raised partly from large sovereign wealth funds in Saudi Arabia and Abu Dhabi. With this pool of capital, SoftBank can commit hundreds of millions of dollars to each deal, and the fund intends to invest in 70-100 unicorns over its five-year investment period. In doing so, SoftBank is building an index fund of emerging technology companies.
  • The rise of supergiant funds. This is a related but separate phenomenon from the SoftBank effect. Venture firms are raising ever-larger funds to compete with SoftBank for room in attractive venture deals. It’s likely that investors are trying to outdo each other by offering more money to companies. Why take money from Investor A when Investor B is offering more capital on comparable terms?
  • Companies are able to stay private longer. Although the IPO window is very much open for tech companies, it’s not like there is a line out the door. Many of the most highly valued companies are still far from profitable and simply aren’t ready for the scrutiny brought on by going public. With more capital available, companies can raise more in late-stage venture rounds now than what many companies raise in their IPOs.
  • A shift toward preemptive funding. Because of all this money floating around, investors may be investing more money earlier than they have in the past. Rather than using a catalyzing event, or some marked improvement in metrics to justify raising a new round, some companies raise money from their existing investors just because they can. Venture investor Elad Gil calls these “preemptive rounds.”

It really does seem like mega-rounds are here to stay. And, based on just the last couple of weeks, it looks like the third quarter is likely to see a continuation of the trend.

Here are just a few examples from the first weeks of Q3: e-cigarette maker Juul is raising $1.2 billion, self-driving car company Zoox just raised $500 million, Chinese cafe chain Luckin Coffee raised $200 million and scooter and bike giant Lime raised $335 million in a Series C round.

Bigger funds are able to invest in bigger rounds. And as competitors raise big rounds, it becomes more strategically important for companies to also raise big rounds. It’s a positive feedback loop. What stops the fundraising arms race, though, remains to be seen.


Source: Tech Crunch

Snapchat will shut down Snapcash, forfeiting to Venmo

Snapcash ended up as a way to pay adult performers for private content over Snapchat, not just a way to split bills with friends. But Snapchat will abandon the peer-to-peer payment space on August 30th. Code buried in Snapchat’s Android app includes a “Snapcash deprecation message” that displays “Snapcash will no longer be available after %s [date]”. Shutting down the feature will bring an end to Snapchat’s four-year partnership with Square to power the feature for sending people money.

Snapcash may have become more of a liability than a utility. With apps like Venmo, PayPal, Zelle, and Square Cash itself, there were plenty of other ways to pay back friends for drinks or Ubers, so Snapcash may have seen low legitimate usage. Meanwhile, a quick Twitter search for “Snapcash” surfaced plenty of offers of erotic content in exchange for payments through the feature. It may have been safer for Snapchat to ditch Snapcash than risk PR problems over its misuse.

TechCrunch tipster Ishan Agarwal provided the below screenshot of Snapchat’s code to TechCrunch. When presented with the code and asked if Snapcash would shut down, a Snapchat spokesperson confirmed to TechCrunch that it would, explaining: “Yes, we’re discontinuing the Snapcash feature as of August 30, 2018. Snapcash was our first product created in partnership with another company – Square. We’re thankful for all the Snapchatters who used Snapcash for the last four years and for Square’s partnership!” The spokesperson noted that users would be notified in-app and through the support site soon.

Snapcash gave Snapchat a way to get users to connect payment methods to the app. That’s increasingly important as the company aims to become a commerce platforms where you can shop without leaving the app. Having payment info on file is what makes buying things through Snapchat easier than the web and draws brands to use Snapchat storefronts.

We’ll see how Snapchat plans evolve its commerce strategy without this driver. Earlier this month, TechCrunch revealed that Snapchat’s code contained mentions of a project codenamed “eagle” that’s a camera search feature. It was designed to allow users to scan an object or barcode with their Snapchat camera and see product results in Amazon. But since our report, mentions of Amazon have disappeared from the code. It’s unclear what will happen in the future, but camera search could give Snapchat new utility and monetization options.

Snapcash won’t be a part of that future, though. Given Snapchat’s cost-cutting efforts including layoffs, its desperate need to attract and retain advertisers to hit revenue estimates its missed, and its persistent bad rap as a sexting app, it couldn’t afford to support unnecessary features or another scandal.


Source: Tech Crunch

Here are some of the movie and TV trailers to come out of San Diego Comic-Con 2018

Over the course of a weekend we got a glimpse at some of the coming seasons and movies for various sci-fi, superhero, and other types of highly-anticipated fan-favorite franchises from the San Diego Comic-Con this year.

Here’s a quick selection of some of the ones shown over the weekend:

Aquaman

Fantastic Beasts: The Crimes of Grindelwald

Godzilla: King of Monsters

Star Wars: The Clone Wars

Disenchantment

Arrow: Season 7

Marvel’s Iron Fist Season 2

Doctor Who

Nightflyers

Titans

The Walking Dead: Season 9

Black Lightning

Young Justice

Legacies

Star Trek: Discovery — Season 2

DC’s Legends of Tomorrow

The Flash

Supergirl

Glass

Shazam

The Gifted

Legacies


Source: Tech Crunch

Trill Project aims to be a safe community for people to express their true selves

Trill Project, founded by three high school girls, recently launched out of private beta to help people safely express themselves online. For those unfamiliar with the word “trill,” it’s a combination of “true” and “real.” An investor described it to me as a positive Yik Yak .

Trill Project began as a community for teenagers, especially for transgender teens who felt like they didn’t have a safe space to be themselves. It has since expanded it to a platform for everyone to express anything from their struggles with addiction, mental illnesses to workplace issues.

“We’re reinventing the narrative of social networking and we kind of elevate social media by being private and anonymous,” Trill Project co-founder Georgia Messinger told TechCrunch over the phone.

On Trill Project, everything is anonymous (there are no usernames) and monitored by 50 moderators around the clock. Trill Project also has machine learning algorithms as work to learn from reported posts to be able to recognize problematic posts in the future. And if someone feels unsafe or thinks someone has figured out their trill identity, they can always just change it.

 

In addition to wanting to prevent bullying and harassment, Trill Project wants to be helpful to those suggesting they want to harm themselves or those reporting being hurt by others. That’s why Trill Project has partnered with non-profit organizations that specifically support people experiencing mental health crises.

Trill Project will always be free to the users, but the idea is to possibly license its machine learning algorithms, sell ad space and sponsorships for communities, Trill Project co-founder Ari Sokolov told TechCrunch.

Anonymous social networks, of course, are nothing new. Startups like Whisper, Secret and Yik Yak have all tried and arguably failed.

“People have tried before but as teenagers in particular, we really are closer to our users,” Messinger said. “It gives us access and insight those companies have been lacking.”

Trill Project is currently participating in Founders Bootcamp, an accelerator for high schoolers. Through the accelerator, Trill Project has received $50,000 in funding. Next month, Trill Project intends to start raising a seed round.


Source: Tech Crunch

The blockchain begins finding its way in the enterprise

The blockchain is in the middle of a major hype cycle at the moment, and that makes it hard for many people to take it seriously, but if you look at the core digital ledger technology, there is tremendous potential to change the way we think about trust in business. Yet these are still extremely early days and there are a number of missing pieces that need to be in place for the blockchain to really take off in the enterprise.

Suffice it to say that it has caught the fancy of major enterprise vendors with the likes of SAP, IBM, Oracle, Microsoft and Amazon all looking at providing some level of Blockchain as a service for customers.

While the level of interest in blockchain remains fluid, a July 2017 survey of 400 large companies by UK firm Juniper Research found 6 in 10 respondents were “either actively considering, or are in the process of, deploying blockchain technology.”

In spite of the growing interest we have seen over the last 12-18 months, blockchain lacks some basic underlying system plumbing, the kind any platform needs to thrive in an enterprise setting. Granted, some companies and the open source community are recognizing this as an opportunity and trying to build it, but many challenges remain.

Obstacles to adoption

Even though the blockchain clearly has many possible use cases, some people still have trouble separating it from its digital currency roots, and Joshua McKenty, who helped develop Open Stack while working at NASA and now is head of Cloud Foundry at Pivotal, sees this as a real problem, one that could hold back the progress of blockchain as an enterprise technology.

He believes that right now bitcoin and blockchain are akin to Napster and peer to peer (P2P) technology in the late 90s. When Napster made it easy to share MP3 files illegally on a P2P network, McKenty believes, it set back business usage of P2P for a decade because of the bad connotations associated with the popular use case.

“You couldn’t talk about Napster [and P2P] and have it be a positive conversation. Bitcoin has done that to blockchain. It will take us time to recover what bitcoin has done to get to something that is really useful [with blockchain],” he said.

Photo by Spencer Platt/Newsmakers – Getty Images

A recent survey by Deloitte of over 1000 participants in 7 countries found that outside the US in particular this perception held true. “When asked if they believed that blockchain was just “a database for money” with little application outside of financial services, just 18 percent of US respondents agreed with that statement versus 61 percent of respondents in France and the United Kingdom,” the report stated.

Richie Etwaru, founder and CEO at Hu-manity and author of the book, Blockchain Trust Companies sees it as a matter of trust. Companies aren’t used to dealing from a position of trust. In fact, his book argues that the entire contract system exists because of a total lack of it.

“The hurdle [to widespread blockchain adoption in the enterprise] is that those who have traditionally designed or transformed business models in large enterprise settings have systematically and habitually treated trust and transparency as second, sometimes third level characteristics of a business model. The raw material needed are the willingness and executive level alignment and harmonization around the notion that trust and transparency are the next differentiators,” Etwaru explained.

The volatility of new technology

Blockchain was originally created as a system to track bitcoin (digital currency) ownership, and it’s still used extensively for that purpose, but a trusted and immutable record has great utility to track virtually anything of value and enforce a set of rules. We have seen companies like po.et trying to use it to enforce content ownership, Hu-manity, which wants to enforce data ownership, and the IBM TrustChain consortium to track the provenance of diamonds from mine to store.

Photo: LeoWolfert/Getty Images

Rob May, who is CEO at Talla and whose company helped launch a blockchain called BotChain to track the authenticity of bots, says finding good use cases could help ultimately determine the technology’s success or failure. “Blockchain has a bunch of different use cases, and they are usually either all lumped together or poorly understood separately,” May said.

He believes that in many instances today, companies don’t understand the advantages of blockchain, which he identifies as immutability, trust and tokenization, the latter of which can help finance blockchain initiatives (but which can also contribute to confusion with digital currency use cases).

“Right now, businesses are missing real blockchain opportunities and instead throwing blockchain in places where it doesn’t belong. For example, they are trying to use it for smart contracts, and that stuff isn’t ready. They also try to use it for cases that require a lot of speed, and again blockchains aren’t ready,” he said.

Finally, he says, if you don’t require immutability, trust and tokenization, you might want to consider a different approach other than blockchain.

Please identify yourself

Like any network, identity will be at the core of any blockchain network because it is imperative that you understand whom you are communicating with. Charles Francis, a senior analyst at Accenture says for now blockchains will remain private for the most part, but authentication will become increasingly important as we eventually have blockchain-to-blockchain communications.

Photo:  NicoElNino/Getty Images

“Initially blockchain-to-blockchain connections will be manually set up and you will manage your network in a private model and bad actors will be immediately obvious,” he explained. But he believes that we will require a system in place to ensure we are authentically who we say we are as we move beyond private networks.

Jerry Cuomo, IBM Fellow and VP of Blockchain says that there will come a time when there are multiple networks and we will need to set up systems for them to communicate. “There won’t be one blockchain network to rule them all. It’s a very safe bet. Once you make that statement, these systems need to work together,” he said. “All [the different pieces of networks] need identity and the identity better play across networks. My identity on one network better be the same on another network,” he explained.

For Etwaru it comes back to trust, and a trusted identity would be a natural extension of that. “Transformational blockchain use cases require a network of trading partners to start to operate in a more trusted and transparent way, not just one individual,” he said.

Moving toward adoption

All this said, there is still a steady march toward adoption in the enterprise. As Talla’s May says, there may be open questions, but that just represents a big opportunity for smart companies. “If you are interacting with a network instead of a single company, whose throat do you choke when something goes wrong? I think you will see many companies in the blockchain space do what Red Hat did for Linux. Enterprises need consulting help and better frameworks to think about how [blockchain] networks will work, since Ethereum isn’t a product per se in the traditional sense,” he said.

Gil Perez, SVP for products and innovation, as well as head of digital customer initiatives at SAP says he’s seeing companies with real projects in production. “It is beyond just wanting to do something. We’re doing large scale implementations and pilots. For example, we did one in the pharmaceutical industry with over a billion transactions,” he said.

In fact, SAP has a total of 65 companies working on various projects at different stages of progress at the moment. Perez says the next level of adoption will require a way to involve multiple parties, not just a single company, as with a supply chain example, which involves moving goods and paperwork across multiple countries involving many individuals.

Photo: allanswart

He also points out the importance of making sure there is good data because ultimately, if you have bad data in an immutable record, that is going to be a serious problem. That requires the companies involved to come together and agree to a common system to enter and agree upon each piece of information that moves through the system and that is a work in progress.

May sees blockchain technology transforming the way we do business in the future and providing a more standard way of interacting than today’s hodgepodge of vendor approaches.

“Now that blockchain is here, what if we could launch a standard and have shared marketplace by all apps in a space? So as a developer, you write your [application] add-on one time and it works with any [similar application] that supports that standard, and they share one giant marketplace. But how do you get them to share a marketplace? Blockchain and tokens provide decentralization and incentives such that, if you set the right rules, maybe you could do it. That could be transformational,” he said.

As with any new technology, the more it scales the more the tools and adjacent technologies are required. We are still in the early stages of discovering what those are, and before the technology can take off in a big way, we will need more underlying infrastructure in place. If that happens, blockchain could be just as transformational as May suggests.


Source: Tech Crunch